The economic dimension of sustainability

The scenario

Creating economic value is a pre-requisite of any enterprise that seeks to flourish and perpetuate itself. It would be simplistic, indeed wrong, to believe that a company need be exclusively focussed on creating profit. Market value alone does not give a true and correct picture of the quality and complexity of a company’s management, which must be able to meet all its stakeholders’ needs, including that of information. Meeting these complex needs gives companies the opportunity to earn the consensus of the community and, even more importantly, a reputation enabling it to operate successfully in the marketplace. The economic dimension of corporate action must be fully expressed and correctly contextualized if the complex role it plays in the community is to be properly understood.

The challenges posed by the international context have led the Group to monitor, manage and report its business not only in economic but also social and environmental terms.

Autogrill sees sustainability both as an important factor in engaging and motivating its people and as a catalyst for innovation, which is vital for increasing the competitive advantage needed to stand out in the market. Leadership in business today is based on the ability to strike a balance between the financial and the social-environmental dimensions.

Over time, this means finding economic solutions which are also eco-compatible and working to ensure that the interests of the company coincide with those of its stakeholders.

Topics addressed